preshit's weblog » Random

Comparative (or Combat) advertising: The Debate

Preshit — Tue, 02 Mar 2010 08:08:36 +0000

Comparative (or Combat) advertising: The Debate

If you have switched on the TV to any one of the regional Indian channels, you’d have surely come across the new RIN commercial, claiming to be better than Tide [naturals]. Bhatnaturally takes a look back at similar advertisements in the past and the debate – “Is this really legal?”

The latest offensive from Rin – a TV commercial claiming to be better than Tide by not just naming but showing the competitive product, has brought the debate on comparative advertising back in focus. In my view, comparative advertising is permissible if it’s based on facts.

∞

December Desktop

Preshit — Sun, 06 Dec 2009 08:34:29 +0000

So…

1. That’s Zooey Deschanel
2. I love her eyes
3. Jonas posted an image on his tumblog
4. I converted it into a wallpaper
5. The Dock is hidden
6. The apps in the menubar are all listed here.

The Most Amazing 3D Work I’ve Ever Seen

Preshit — Thu, 05 Nov 2009 07:25:34 +0000

I’m awestruck…

Lionhearted Ants

Preshit — Fri, 19 Jun 2009 07:12:55 +0000

Lionhearted Ants →

Beautiful

8275 Motorized Bulldozer (Lego)

Preshit — Thu, 28 May 2009 19:34:48 +0000

8275 Motorized Bulldozer (Lego) →

I WANNT!!!!!!11

What Do One Trillion Dollars Look Like?

Preshit — Mon, 09 Mar 2009 11:52:08 +0000

What Do One Trillion Dollars Look Like? →

A representation of one trillion dollars stacked together

What the Taj Mahal and Apple Have in Common

Preshit — Fri, 20 Feb 2009 09:34:25 +0000

What the Taj Mahal and Apple Have in Common →

As I walked across the cool marble, the afternoon sun baking overhead and an almost-dry River Yamuna in the background, I summed up what I was feeling in a tweet: “Just came out of Taj. Intense. Profound. Symmetry. Dedication. Passion. Love. Humbling. Perfection.”

Ironically, those are some of the same adjectives I’ve used to describe Apple and its products. I don’t necessarily want to equate the majestic Taj with mere machines, but they are undeniably similar.

Om is in India, attending the Wordcamp India in New Delhi.

Climbing aboard the video wagon

Preshit — Tue, 23 Sep 2008 08:40:19 +0000

Seriously, I suck at it, don’t I?

Random Updates

Preshit — Mon, 24 Dec 2007 03:43:35 +0000

I haven’t updated for a really long time now, so there are a lot of random things that I’d wanna write/rant about.

Our college has overburdened us with stupid projects that most of the students have NO knowledge of. This even includes that stupid e-commerce website we are supposed to make given to us by the prof who thinks that Yahoo! uses Google search :|.

ExperTrio Web Services has been getting quite a few new orders lately :) I’ve been managing well so far, _and_ I’m supposed to hire two more people on the team, apart from Ahmed and Vijay. Contact me here if you are interested.

Even though ours is just a 3-storey building in the Mumbai suburbs, a cellular company who is looking for cell tower leases has approched us. I’m not sure what decision they are about to make.

We almost bought a dog as a pet. Actually, we were supposed to get one from my distant cousin in Karjat. It was a black labrador, 4 weeks old. Unfortunately, grandpa refused. :|

I have 3 websites on hand to be completed in a months time and I’ve not yet begun with the paperwork :(